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Where it all began
CEO

Chief Client Officer

Client Director & Content Strategist

Associate Creative Director
Vendela is an experienced and versatile creative director with over a decade of successful design for leading media and commercial brands. She loves creating strong conceptual ideas and has a sharp graphic sense that allows her to elevate visual storytelling to new heights. Having worked with the biggest media brands in the Nordics, Vendela combines creative excellence with a clear understanding of the market’s needs. She is passionate about creating projects with both heart and punch.
Chief Client Officer
Asha Gopalkrishnan is a journalist, strategist, and consultant with over 18 years of experience working in Asian, European, and Nordic markets. She specialises in strategy, having created brand, marketing and content strategies for B2B, B2C and B2E organisations. Asha excels in building long-standing relationships with clients, leading to enduring partnerships lasting over a decade.
Client Director & Content Strategist
Nikhil is a journalist, strategic communications professional, and content strategist with over 15 years of experience. He helps European and Nordic organisations communicate authentically and purposefully with global audiences. Nikhil specialises in blending journalistic rigour with audience insights and impact-driven storytelling to create powerful narratives that amplify a brand’s strategic messaging.
Senior Editor & Project Manager

Senior Editor & Content Manager

Associate Creative Director

CEO
Denise is a former journalist with 25 years of experience in print, radio, television, online news, and podcasts. She has also held senior corporate and marketing communications roles with Nordic and Finnish firms operating in multiple sectors globally. Denise has advised clients on strategy, brand and business development, leadership & team building, audio and other content formats, and ethical AI practices.
Senior Editor & Content Manager
Asa is a senior editor and journalist with over 20 years of experience bringing stories to life. Known for his knack for clear, engaging writing, he is a skilled B2B copywriter passionate about creating content that informs, inspires and delivers results. A China expert, Asa is deeply familiar with the nuances of communicating with audiences in that region.
Senior Editor & Project Manager
Tea is a content marketing professional with 15 years of experience in journalism and project management. Specialising in crafting compelling narratives, she excels at managing multiple complex global projects and creating content across diverse platforms and formats. By blending storytelling with innovative strategies like generative AI, Tea creates impactful brand narratives that resonate across global and local markets - both in Finnish and English.
Associate Video Producer

Associate Editor

Associate Editor

Associate Editor
Ruut is a journalist, copywriter, content creator and business communications expert with over 7 years of experience. She has worked with top European organisations, producing engaging and insightful content across various formats. Ruut works by the credo that nothing is as powerful as a well-written story, no matter the word count.
Associate Editor
Payal is a business journalist and thought leadership expert with over two decades of experience working in print, television and multimedia channels. She has produced podcasts, articles, blogs, columns & videos for the biggest brands in Asia and Europe. Payal excels at simplifying complex corporate and business themes allowing them to reach global audiences more effectively.
Associate Video Producer
Jukka Salo has worked in the field of moving pictures for twenty years. He has directed, scripted, shot and edited productions from short films, TV and online commercials, corporate films, and music videos. In addition, he specialises in sound design and has recorded and composed music for various productions. Jukka's latest territorial conquests are directing animations and doing voice-over roles. He is a talented singer and is the lead vocalist of the band Planeetta 9.
What drives us
We take risks, innovate, and face challenges head-on.
We seek knowledge, explore new ideas, and ask insightful questions.
We empathise, support, respect, and care for our clients and each other.
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Keep Your Brand Flying
info@aspidistra.fi
+358(0)207118460
c/o VALO Hotel & Work
Mannerheimintie 109
00280 Helsinki, Finland